Human Friend Programs
If only every journey in life came with a map, a timetable, and a destination. That’s what these offers are designed to do for you. You don’t have to go in blind to your next web project. You can have a detailed plan you can execute. As a friend, I want to see you succeed more than I want to make a ton of money. Discover more about your digital presence and plan for the future..
SEO and CRO
Foundational Development
Re-Start or Kick-Start Your Digital Engine.
This is the process to get you on the path to long term success.
- SEO - Search Engine Optimization means getting people to your website.
- CRO - Conversion Rate Optimization means getting unknown visitors to become known prospects.
- You always need both!
If you’re looking at this offer, there’s two likely scenarios. You’ve been around the block on digital marketing over and over again, you're a bit exhausted with the results. The other is you could be a start up, or opening up a new offering at your organization, and you want to get off on the right foot.
I will guide you through a series of steps, but also create tangible deliverables for you and your team.
- You deserve a website built on solid foundations so you don't have to keep re-building it every other year.
- You deserve a website that reflects the people who built the business, and humans who believe in what you do, but also pleases search algorithms!
Lay the foundations for a lasting website.
Here's what we'll do for you.
- Define website strategy and goals.
- Perform keyword research and develop SEO strategy.
- A new website outline with clear SEO targets for every page.
- On-page SEO updates for the current and/or new website - Page Title, Meta Descriptions, Headings, and Schema.
- Local SEO - including Google Business Profile setup.
- Analytics configuration, or optimization - Google Analytics, Plausible Analytics, and SEMrush—complete with easy-to-understand dashboards.
- Wire frames for user experience and conversion improvements
- Buyer personas - We'll uncover their demographics, triggers, goals, barriers, and decision criteria so our content is not written for Google, it's written for humans.
- A Content marketing strategy.
- A Note: we are website platform indifferent.
We don’t mind if it’s on WordPress, Wix, Squarespace, or custom HTML. We see that SEO goes beyond platforms. If the site works and loads fast, we’ll do our best to make it work for you.
Custom Pricing For Each Project.
Time Estimates - Approximately 6-12 weeks depending on the size of the website.
Digital Therapy
Our ongoing consulting and support services provide consistent, hands-on optimizations for your website. Digital Therapy includes monthly check-ins, analytics reports, and dedicated development support to ensure your site stays ahead of the curve. Areas of expertise include SEO, CRO, website design, analytics, photography, video, buyer personas, PPC, and more.
SEO Consulting and Web Development Support
- Multiple hours of SEO and website consulting services, including calls, emails, and hands-on content editing.
- Multiple hours of website development support per month, including hands-on website content optimizations SEO + CRO.
- Detailed analytics reporting configuration and private analytics dashboards (Google Analytics, Google Adwords, Plausible, SEM Rush).
- An additional one hour check in each month to review program, reports, and progress.
- Custom programs are available on request, and can include WordPress hosting.
Add-ons:
Content Creation
We help you keep your content fresh and engaging with custom blog posts, articles, or web pages. Tailored to your brand voice, our content includes premium stock images and unlimited revisions to ensure it’s perfect.
Includes:
- 750-1000 word article, blog post, or page topic
- 3-4 stock images from Unsplash+ (premium level)
- Unlimited revisions
Local SEO Optimization Package
Maximize your local search presence with our Local SEO Optimization package. We handle premium listing management, reviews, and reporting to ensure your business stands out in your target locations.
Includes:
- SEMrush premium listing management
- Monthly reporting
- Review cultivation and monitoring for local listings
Web Development Hourly Rate
Need extra development support? We offer competitive hourly rates for web development work inside our Digital Therapy program.
Bulk purchase options available for advance hours.
Website Development and Design
We deliver custom-designed, SEO-optimized websites built to enhance performance and user experience. From initial design in Figma or Adobe XD to ongoing support, our packages include everything needed to launch and maintain a successful website.
Let's build it from the ground up.
Here's what we'll do for you.
All projects include, but are not limited too:
- Everything from the Game Plan Development (above).
- Full website design in Figma or Adobe XD
- Mobile-first design, but designs are prepared across all devices.
- Custom website development in WordPress - Other Content Management Systems (CMS) are available on request.
- Copy writing for any or all site pages
- SEO optimization - On-page SEO (meta descriptions, tags, alt-text for images), content copy writing, image alt text, schema, and more based on your websites needs!
- Content management system (CMS) training for your team
- Performance optimization (speed, load times)
- Analytics and Tracking setup - Google Analytics, Plausible, and SEM Rush
- Custom forms or a variety of custom integrations with CRMs.
- Social media integration (linking, embedding feeds, etc.)
- Accessibility compliance (WCAG 2.1 AA)
- Privacy Policy compliance (CCPA, GDPR)
- Post-launch support and maintenance options available (monthly or annual packages)
Hosting starting at $120/month
- WordPress Hosting through WP Engine
- Automated Daily Site Back Ups.
- Website Security Monitoring
- Website Updates and Support
- Uptime Monitoring
Typical Starting Price → $7,500
Friendships with excellent results.
After years of redesigns and long-term consulting, I've done and seen a few things. These clients are some of my favorite stories to share.
“ ”
Working with Jacob has been an absolute game-changer for me as an independent artist. He's hands down, one of the most organized, reliable, and approachable professionals I’ve ever collaborated with. Jacob has a unique gift for taking complex concepts—like SEO, website design, and user experience—and breaking them down into clear, actionable steps that feel accessible. What sets Jacob apart is his generosity—not just with his time and resources, but with his genuine desire to understand your work and help you grow. Thanks to him, I now feel empowered to manage my website and approach SEO with confidence. If you’re an independent artist looking to elevate your online presence, working with Jacob is an investment worth making.
→ Elaine McMillion Sheldon
→ Emmy Award-Winning Documentary Filmmaker
“ ”
Before working with Jacob and his peeps I didn't know what a game changer having a solid SEO and digital marketing strategy would be. Prior to our collaboration, incoming calls and web inquiries were scarce, now we are delighted to receive a mix of over 120 emails and calls each month. Many of the new inquiries transition into long-term client relationships. Jacob's professionalism and extensive marketing knowledge have been invaluable. I highly recommend.
→ Scott Burchett
→ Partner, OMS Photo
“ ”
Working with Jacob and his team has been exceptional! He has completely redesigned our website structure and crafted our SEO strategy, which has significantly enhanced our online presence and keyword rankings. Would highly recommend working with them!
→ Olivia Mihaljevic
→ Founder, LIVD App
“ ”
Jacob is an absolute gem. He's easy (and fun!) to work with, a great communicator, and has added a ton of value to the projects he's helped us out with. I would definitely recommend working with Jacob/Human Friend!
→ Katie Bregenzer
→ Owner, Best Website